Um, You Forgot Someone Over Here: Why Customer Experience And Advocacy Go Hand In Hand

Fall is in full swing. Halloween is a little less than two weeks away. My kids have their Halloween costumes picked out. And, I’ve had more Pumpkin Spice Lattes than I can count! But, what does this have to do with customer experience? Well, to answer that question, I need to tell a little story.Continue reading “Um, You Forgot Someone Over Here: Why Customer Experience And Advocacy Go Hand In Hand”

Don’t Do It! The Number One Mistake We Make With Our Customers

I did it! I committed the number one mistake when it comes to customer experience… and I’m not proud. I ghosted YOU, my dear readers! As you may have noticed, I’ve been posting less frequently the past few months. There are a few reasons for that, but I didn’t tell you why before I stoppedContinue reading “Don’t Do It! The Number One Mistake We Make With Our Customers”

Winning in CX Delivery for Holiday Shopping Season 2020

We are a few short days away from the official start to the holiday season, and as with everything in 2020, its going to look a little different this year. Many states in the US are imposing new restrictions on capacity in stores, restrictions on the number of people at gatherings and encouraging people toContinue reading “Winning in CX Delivery for Holiday Shopping Season 2020”

Evolving eCommerce: How Zappos’ Adaptive Products Take Inclusive CX to the Next Level

Zappos recently announced it would begin selling single shoes and mixed size shoes on its site. Those with orthotics or the need for a single shoe are singing the company’s praises. As am I! My child has used orthotics for several years now and finding the right shoes that will fit is a challenge. WhileContinue reading “Evolving eCommerce: How Zappos’ Adaptive Products Take Inclusive CX to the Next Level”

Orange Sweat: Why The Love For Orange Theory Fitness?

I’ll admit it, I’m an Orange Theory Fitness member. However, I only got to experience the “orange lights” once before COVID locked everything down…. But I was hooked. You see, I like tough workouts. The ones that completely beat you down, make you drip sweat and make you feel like you’ve accomplished something at theContinue reading “Orange Sweat: Why The Love For Orange Theory Fitness?”

The Constancy of Change: How COVID-19 led to innovation and evolving CX in local businesses

Back in March, my company required everyone to begin working from home. By the end of that first week, the stay at home order was put into effect and dine-in establishments, retail, gyms, etc. were essentially shut down. During this time of great uncertainty, there were several local businesses that found a way to pivotContinue reading “The Constancy of Change: How COVID-19 led to innovation and evolving CX in local businesses”